You know when you watch that commercial that just makes you laugh each time?
Whomever came up with the ‘Dr. Rick Parenta-Life Coach’ character for the Progressive Insurance commercials is a genius.
As someone who loves the marketing industry (and even minored in marketing), I know a good commercial when I see one. Progressive has had this advertising campaign of the ‘you don’t have to be your parents’ going on for a bit. The first round were adults seemingly acting like their parents…but when they added Dr. Rick…then it just got funny.
The actor who plays Dr. Rick is nearly perfect…his delivery, the clothing he is wearing, it just works.
Good job Progressive.
